Google has changed its logo just a few weeks after the company’s restructuring through their new parent company, Alphabet. Incidentally, Google’s new font is “Product Sans” – this is the same font as Alphabet’s.
You can take a look at the officical Google blog announcing the change by clicking here.
Of course, not everyone will like it, but that’s life and something every established business considers carefully before changing. Google wants its new logo and “identity family” to reflect the reality of Google and show users “when the Google magic is working for you, even on the tiniest screens”.
This is understandable given the fact that internet surfing is often carried out on small devices such as smartphones and tablets.
In their blog, Google stated that they had “taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing across an endless number of devices and different kinds of inputs (such as tap, type and talk).
“It doesn’t simply tell you that you’re using Google, but also shows you how Google is working for you. For example, new elements like a colorful Google mic help you identify and interact with Google whether you’re talking, tapping or typing. Meanwhile, we’re bidding adieu to the little blue “g” icon and replacing it with a four-color “G” that matches the logo.”
What do you think of Google’s new image? We would love to hear your comments – why not tweet us @ACEComputerSup or follow us on Facebook and join in the conversation!
No comments:
Post a Comment